Unleash your data. Unleash your guest’s spending.
INTRODUCING RECON
NOW EVERYBODY ON YOUR TEAM GETS INFO THEY CAN ACT ON.
RECON OFFERS YOU:
An affordable, cloud-based application
Projections, measurements,
and mappings of database
marketing projects
Management of everything in one place, in one format
Ease of use — by anyone on the team, not just the analyst
Player lists delivered to your inbox, on your schedule
Stock reporting that trends performance and demographics this year, as well as year-over-year
Instantly usable — and actionable — data
Segmented players by a robust set of gaming and profile measures
YOU AND YOUR GUESTS HAVE NEVER BEEN CLOSER.
When you get player data quickly, you can respond to your guests in no time. And you can automate what you want to know, so things get even easier.
Your investments are more tailored. Your reinvestment is smarter. And your reporting is done. Just. Like. That.
IT’S LIKE A CRYSTAL BALL FOR GUEST BEHAVIOR
With RECON Dynamic Projects, you can:
Act fast
Find players who do something today
and know about it as soon as tomorrowNew players
Jackpot winners
Large loss
Inactive
Birthdays and more
Have players delivered to your inbox or FTP
on a daily, weekly, or monthly schedule
VISUALIZE YOUR DATA WITH RECON SCOUT
With RECON Scout, you can:
Pre- and post-map your DM projects
Map DMA/MSA pre and post campaign
Map by players, dollars, trips, ADT — all
the measures you want
Direct mail all in one streamlined process. And the files to put it in action. Boom!
With RECON Direct Mail, you can:
Get segments, analysis, and reports
without lifting a pinkieCreate A/B tests with ease
Have all the files to set campaigns in motion
View pre and post forma reporting
Stop all that repetitive data-mining and spend time analyzing and optimizing
When casino database people build something for casino database people, it just works better.
Those redundant spreadsheets? Your brain was meant for better stuff. Strategic stuff.
Enter RECON. Built from the ground up by the team of casino marketing experts at Red Circle. Your guests’ info comes in. The best analytics come out. Just. Like. That. No matter the program or the platform. Save hours of time so you’re free to do your best thinking.
With RECON, you can:
Make the right investments in
the right playersMaximize your profits with on-the-fly segmenting
Get pre and post formas on your projects automatically
Explore different scenarios instantly
Say buh-bye to version control
LET’S TALK
We know your business.
We’re ready to help.
Give us a call.
Chad Germann
Founder/CEO
612-670-1606
chad@redcircleagency.com
Red Circle is the nation’s largest 100% Native-owned casino marketing firm. More than a typical advertising and media agency, we deliver proprietary products to help you better understand your guests and increase revenue.